The Convergence of AI and Design: Organizational Culture, Personalization, and Ethical Leadership
Session 2 "The Convergence of AI and Design: Organizational Culture, Personalization, and Ethical Leadership"
Kaya Kim (Senior Advisor of Design Management Center at LG Electronics)
This talk discusses the impact of AI on organizational culture and product design, highlighting the need for designers’ involvement in the early stages of design. Additionally, it explores privacy and ethical issues arising in AI personalization services, using on-device AI technology as an example, and examines the role of design leadership in balancing corporate profits with the preservation of human-centered values.
Kaya Kim Senior Advisor of Design Management Center at LG Electronics Kaya Kim is currently the youngest executive at LG Electronics Design Corporate Center, specializing in AI-based product interfaces and digital transformation, with a background in industrial and service design. She has led digital design standardization and AI automation projects at Volkswagen Group IT in Germany and managed global Service Design Awards and conference at the Service Design Network. Currently, she is spearheading the design of next-generation AI products and on-device AI applications. |
