[Special Interview] Prof. Dr. Peter Zec
Prof. Dr. Peter Zec / Founder and CEO of Red Dot GmbH & Co. KG
As someone currently traveling across Asia, could you share your thoughts on what you find most inspiring about Seoul’s design compared to other cities in the region?
I think Seoul has developed very strongly in the last decades and I would compare the designers from Seoul and from Korea with the designers from Italy. They are probably the most creative ones in Asia. They are different and because they are very strongly related to the Korean culture, they come from their own heritage and combine this heritage with innovative thinking. And that makes a big difference in many other Asian countries you see designers they are very strongly sticked just to tradition and heritage.
But here you can see young innovative people like Mr. Lee. He explained this to us starting from nobody and now everybody says if you come from Korea, you must be a good designer.