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Visiting “Maeum Maru,” a Healing Space for Single-Person Households
Hello! We are the 2025 Seoul Design International Forum Supporters. This time, I’d like to share my visit to a public design facility in Seoul and introduce it to you. Today, in relation to Seoul’s design policy, I’ll be introducing the Dongdaemun-gu Family Center. The City of Seoul has been making various efforts through public design to improve citizens’ quality of life and strengthen the identity of local communities. In particular, the Dongdaemun-gu Family Center is an important facility operated as part of such policies. -
[Panel Discussion 2] Designing for a sustainable future
[Chair] Welcome everyone. Today's session topic is 'Design for the Future.' The presentations we've heard from our speakers have been very insightful, covering various aspects that affect both our current lives and future existence. In this panel discussion, we would like to discuss with our session speakers and panelists how various digital innovation technologies, including artificial intelligence, are impacting our public services and product design. Furthermore, we'd like to exchange views on how these changes will guide urban life and our daily existence. -
AI and Social Robot in Universal Design City
The world we exist in consists of matter and spirit. Materials can be connected to robots and minds can be connected to AI, and a society where these two coexist is coming. Depending on how artificial intelligence combines with the most important nature of humans, our future can be either dystopia or utopia. In order to contribute to opening up a positive future with robots and technology, I would like to introduce the experience of conducting research and business on trans-advanced artificial intelligence robots. -
Where to go this September? Let’s explore the 2025 Seoul Design International Forum! (Program & Speaker Information / Pre-registration Link)
Hello, this is Sseugo! Today, I’d like to introduce you to the 2025 Seoul Design International Forum. Just like I always check the table of contents before diving into a book, I prefer to glance through the overview before joining an event. So, as one of the official supporters of the 2025 Seoul Design International Forum, I’ve put together all the key information for you! -
Universal Design in the Era of Digital Transformation - Creating a World for All Digital Transformation for Universal Design - Inclusive World
Unlike in the past, the concept of 'disability' is today recognized in accordance with aspects of information accessibility and social context. Many problems can be solved through technology. If accessibility is not considered continuously while creating a new environment, people will feel new disabilities, and to prevent this, accessibility, interaction, and cultural change must be considered. Microsoft's mission is to empower every person and every organization on the planet to achieve more. Just as in the past Microsoft made it easy for people to access information and the Internet through PCs, its direction now is to help people achieve more than ever before through technology. In terms of increasing the accessibility of information by providing software services to all organizations and everyone, it can be seen that this is in line with the purpose of universal design. When we approach the concept of disability, we think of individual health and physical condition first, but disability differs from general interactions and does not represent physical characteristics or health conditions. Of the many people with disabilities, 70% are visually impaired. In addition, in the United States, about 26,000 people each year have a permanent disability due to bodily injury, and some suffer temporary discomfort due to injury. Therefore, since disability is not determined and applicable by physical conditions, but can be experienced temporarily or contextually, design should be developed and services should be prepared according to these situational criteria. There are over 1 billion people with disabilities on the planet. On top of this, as we are entering an aging society, in the future, more people may face a situation in which they need to work in a different environment or access information. Therefore, accessibility should be considered from a long-term perspective. Microsoft has already developed accessibility and high-contrast screen features in Windows since the early days of Windows in 1990, and will continue to do so in the future. -
What is the significance of the brand called Seoul to you?
Portland, New York, or Berlin Personally, I have never been to Portland. However, since a few years ago, lifestyles that is known as ‘YOLO life’, and ‘Kinfolk life’ have emerged, and Portland, was mentioned as one of the representative cities. Portland was perceived to be a city that acknowledges open mindsets and lives, as well as one that is filled with a feeling of relaxation while being a little slow, and not a city that is artificially made and attempts are made for improvements and change. Of course, this is the result of successful city branding. This is why I am treasuring the Portland mask that I received as a gift from an acquaintance who recently visited Portland. Another keyword that is currently being mentioned as much as ‘design’ is ‘branding’. Branding is a topic that is widely used and with importance almost at the level that it can be applied from branding products to corporations, and from individuals to cities and countries. This proves that it is not something that simply ends after having experienced and consumed it, but there is a growing interest and understanding about who I am, what I am consuming or experiencing, and for what purpose. Thus, the example of Portland that I just mentioned before is very strong even if it is a small experience. Our experience in recalling a certain image, brand or a representative spot immediately after hearing the name of a certain city like New York, Berlin, Milano, Davos, or London is the result of city branding (whether we are conscious of it or not). Seoul Design International Forum that was held through Zoom on March 31st was both timely and appropriate in that ‘city brand’ was chosen as the design paradigm. In the forum that was held under the theme of ‘Design trend and direction of policy’, ‘Value of Experience Design in City Brand’, in particular, (Speaker: CEO Choi So-hyun of Perception) triggers us to think about what is required for ‘city branding’ while pointing out the context and meaning of city brand to us, in the current times, where there is a deluge of ‘branding’.
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Humanising our Cities
Heatherwick Studio believes that emotion is the crucial ingredient that is missing in so much of design today. When did everything become so boring and homogenous? Who is really thinking about how to make buildings, places and objects mean something to us - to lift our spirits and connect us? How can we make our cities more human? World-renowned designer Thomas Heatherwick will outline his thoughts around how designers and policy makers can create more human places, and explain how a fundamental understanding of emotion has shaped how Heatherwick Studio works across all scales and typologies. Thomas Heatherwick is one of the UK’s most prolific designers, whose varied work over two decades is characterised by its originality, inventiveness and humanity. Defying conventional classifications, Thomas founded his studio in 1994 to bring together architecture, urban planning, product design and interiors into a single creative workspace. Working across multiple scales, locations and typologies, Heatherwick Studio has developed into a team of 200 makers and inventors with no signature style. Lead by human experience rather than any fixed dogma, the studio create emotionally compelling places and objects with the smallest possible climate shadow. From their base in London, the studio team is currently working on over 30 projects in ten countries, including Azabudai Hills, a six-hectare mixed-use development in the centre of Tokyo, the new headquarters for Google in Silicon Valley and London (in collaboration with Bjarke Ingels Group) and Airo, an electric car that cleans the air as it drives. The studio has also recently completed Little Island, a park and performance space on the Hudson River in New York; the Zeitz Museum of Contemporary Art Africa in Cape Town; and Coal Drops Yard, a major new retail district in King’s Cross, London. Thomas’ forthcoming book, Humanise, will be published by Penguin in 2023 -
Generative Social Distance Design: The Optimisation of Building Layouts for COVID-19
Social Distancing Lab Project I would like to talk about the ‘Social Distance Research Institute’ project, which ended about three months ago. Former Senator Ted. Kennedy said, “What divides us pales in comparison to what unites us.” As I worked on a technical research project centered on isolating people during an epidemic, I personally hoped that the shared experience could revitalize the community and rekindle a sense of social cohesion. What is social distancing and how does it affect transmission? The prevailing view of the modern scientific community is that maintaining human-to-human distance is an important factor in reducing the rate of respiratory cross-contamination. The principle of air transmission is that droplets are emitted when people talk to each other or cough, and if people who are within 2 meters of each other inhale it, it is easy to be directly infected with the virus. Therefore, reducing the distance between people increases the risk of infection, and almost all countries have been able to directly reduce the number of deaths by introducing social distancing measures. These statistical data indicate that social distancing measures were effective in reducing the number of confirmed deaths, which is a result showing that social distancing is a key response to the spread of COVID-19. COVID-19 has had a huge impact on the global economy, not just on human life. -
Design for Public Service Platform
1. Digital platform of public service Public service based on digital platform is emerging as the most important factor in the competitiveness of a nation and a city. In 2020, Korea ranked 8th in the World Digital Competitiveness Ranking announced by the Institute for Management Development (IMD) in Switzerland, which was a 2-step rise from 10th position in 2019, to show its potential in the digital field. Also, in the government index announced by OECD, Korea is exhibiting strength and performance in digital-based public service by achieving 1st place in digital by design government, 2nd place in government as a platform, 3rd place in data-driven government, 1st place in open by default government, 4th place in user driven government and 12th place in proactiveness of government. Seoul is also making efforts to drive innovation in public service based on excellent digital infrastructure, and moreover, there is a demand to resolve problems in a way that can be felt by our citizens and achieve transformation in terms of creating sustainable and real values. -
'Horizontal Trashcan", easy to dispose and convenient for collection... a makeover as a urban icon
- Seoul pilot installation of 30 horizontal trash cans in 15 urban centers with high foot traffic such as bus stops of City Hall and DDP - Developed design of trash cans such as Type A, which is a simple form, Type B, which has an expression with 'fun' points and specialized types - Evaluate aesthetics, convenience, cleanliness, and ease of collection to improve the design... expanded through autonomous districts - The City expects that "street horizontal trash cans that consider the urban environment and convenience will improve the quality of life of the city" -
2020 Seoul Design International Forum - Universal Design
2020 서울디자인국제포럼 -
Metaverse Dreams of A Shared, Connected and Expanded City
Why Do We Desire Cities? Homo sapiens and Neanderthals had something in common. They both built houses or small cities and lived in groups to survive in the wilderness. But outcomes were different. Homo sapiens indeed survived, while Neanderthals became part of history. Unfortunately, we can spot in our cities several factors that pushed Neanderthals into extinction. We’ll explore them further in a unique world known as the metaverse.